Burger Fever

When it comes to beef, burgers are a whole other animal. Unlike steak—that can be eaten rare/medium—undercooked mince carries a risk of E. coli and salmonella. Safefood wanted to spread the word and get the youth of Ireland ordering their burgers well done. Here’s the Viper to explain…

People, for some reason, like to post pics of their burgers. Our @Burger_Fever_ bot commented on their #burger images to tell them what was up.

The Burger Fever profile hammered home the message along with a suite of Burger Fever social GIFs.

Don’t let an undercooked burger make you sick. Avoid #BurgerFever by ordering well done

Unlike steak, a rare or medium burger could make you seriously ill. Avoid #BurgerFever by ordering well done

Something special planned? Don’t let an undercooked burger ruin the moment. Avoid #BurgerFever by ordering well done

Don’t let an undercooked burger spoil date night. Avoid #BurgerFever by ordering well done